Insights and Resources

Why customer experience is the key to thriving in uncertain economic times

LIVE WEBCAST | February 28, 2023


Event overview

A memorable, positive customer experience can make customers have lifelong connections with your brand, increase overall revenue and turn buyers into your biggest advocates. Learn how positive customer sentiment has become even more important as preferences and demands have evolved, and how the right strategy can galvanize your reputation and develop into an invaluable sales engine.

In this one-hour discussion, we will share what successful companies are doing to make sure their customer’s journey leaves them wanting more and how your company can grow regardless of the economic outlook.


  • Ron Giblin, Manager, RSM US LLP
  • Paul Duckworth, Manager, RSM US LLP
  • Tabitha Daugherty, Manager, RSM US LLP
  • Casey Levine, Senior Director, Solutions Consulting, Medallia

Learning objectives

By the end of this presentation, participants will be able to:

  • Determine customer satisfaction with the services/products provided
  • Identify strategies that can be implemented to increase customer retention and spend
  • Explain why employee experience is also important to keeping talent and motivating a workforce
  • Detail how to assess customer experience maturity

CPE credit available

RSM US LLP is pleased to offer 1.0 CPE credits for attending this webcast. To qualify, you must log in to the webcast and provide your first name, last name and email address. You must remain logged in for a minimum of 50 minutes and answer 75 percent of the polling questions to receive credit. Group CPE is not available. For more information regarding administrative policies, such as refunds, cancellations and complaints, please contact us.

RSM US LLP is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have the final authority on the acceptance of individual course for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website:

Advance preparation: None | Program level: Basic | Prerequisites: None | Delivery method: Group internet-based

Field of study: Specialized knowledge and applications | CPE: 1.0 credits per webcast

Event details

Date and time

Tue, Feb 28, 2023

1 p.m. EST | Noon CST

Intended audience

CEOs, chief financial officers, chief information officers, chief human resource officers, chief marketing officers, sales directors, sales and marketing professionals


60 minutes

CPE credits

One CPE credit will be issued to eligible participants



Let's Talk!

Call us at +1 213.873.1700, email us at or fill out the form below and we'll contact you to discuss your specific situation.

  • Topic Name:
  • Should be Empty:

This article was written by RSM US LLP and originally appeared on 2023-02-28.
2022 RSM US LLP. All rights reserved.

RSM US Alliance provides its members with access to resources of RSM US LLP. RSM US Alliance member firms are separate and independent businesses and legal entities that are responsible for their own acts and omissions, and each is separate and independent from RSM US LLP. RSM US LLP is the U.S. member firm of RSM International, a global network of independent audit, tax, and consulting firms. Members of RSM US Alliance have access to RSM International resources through RSM US LLP but are not member firms of RSM International. Visit us for more information regarding RSM US LLP and RSM International. The RSM logo is used under license by RSM US LLP. RSM US Alliance products and services are proprietary to RSM US LLP.

​Vasquez & Company LLP is a proud member of the RSM US Alliance, a premier affiliation of independent accounting and consulting firms in the United States. RSM US Alliance provides our firm with access to resources of RSM US LLP, the leading provider of audit, tax and consulting services focused on the middle market. RSM US LLP is a licensed CPA firm and the U.S. member of RSM International, a global network of independent audit, tax and consulting firms with more than 43,000 people in over 120 countries.

Our membership in RSM US Alliance has elevated our capabilities in the marketplace, helping to differentiate our firm from the competition while allowing us to maintain our independence and entrepreneurial culture. We have access to a valuable peer network of like-sized firms as well as a broad range of tools, expertise and technical resources.

For more information on how ​Vasquez & Company LLP can assist you, please call +1 213.873.1700.